FULL-SERVICE PARTNERSHIP FOR INDEPENDENT LABELS

FULL-SERVICE PARTNERSHIP FOR INDEPENDENT LABELS

FULL-SERVICE PARTNERSHIP FOR INDEPENDENT LABELS

Distribution, strategy, and support from the culture-defining team at UnitedMasters.

Distribution, strategy, and support from the culture-defining team at UnitedMasters.

WHO WE ARE

UnitedMasters has grown new voices into the most exciting stories in independent music by creating moments that shape culture and build lasting artist brands. Now we’re partnering with independent labels to make a bigger impact in a wider variety of genres and communities. 

POWERED BY UNITEDMASTERS
  • ARMANII
    Dancehall • Jamaica
  • GRACE CARTER
    Soul Pop/R&B • UK
  • FLOYYMENOR
    Latin • Chile
  • MARY ANN ALEXANDER
    R&B/Pop • India
  • KID APOLLO
    Alt R&B / Pop • UK
  • BIGXTHAPLUG
    Hip Hop • USA
  • YARGE
    Latin • Venezuela
  • BRENT FAIYAZ
    R&B • USA
  • BAY SWAG
    Hip Hop • USA
  • ANYCIA
    Hip Hop • USA
  • MURDA GANG PB
    Hip Hop • USA
  • LYON LA F
    Latin • Chile
  • DONO
    R&B • USA
  • YUNG HOOD
    Hip Hop • USA
  • DESS DIOR
    Hip Hop • USA
  • NICKOOG CLK
    Latin • Chile
  • LA REEZY
    Hip Hop • USA
  • TREVOR JACKSON
    R&B • USA
  • AZLOVEACE
    Latin • USA
  • SP!DA
    Dancehall • Jamaica
  • ADULTTHEFIRST
    Afro RnB • Nigeria
  • MR BASH
    Alt • Spain/Nigeria
  • BELIVE
    Alt/Afro Fusion • Nigeria
  • PONGO
    Afrobeats • Angola/Portugal
  • DEEZYNTD
    Alt • Spain/Nigeria
  • EXCO LEVI
    Reggae • Canada
  • JVLIAN
    Hip Hop/R&B • USA
  • PIERCE ROMERO
    Hip Hop/R&B • USA
WHAT WE DO

UnitedMasters Label Services handles the difficulties of delivering music and managing DSP relationships so that you can focus on your artists. Our team is your strategic partner for release planning and marketing. Our platform keeps your operations running smoothly and helps you spot new opportunities.

DISTRIBUTION

WE DELIVER TO NEARLY 350 STREAMING PLATFORMS AND STOREFRONTS

Our tools make it simple for lean teams to manage a high volume of releases and take advantage of the latest DSP opportunities.

COMMERCIAL STRATEGY

OUR ARTISTS LAND ON THE PLAYLISTS THAT DEFINE GENRES

We place music where listeners already are — across every major streaming platform, curated playlists, and emerging channels. Our team builds tailored release strategies, secures high-impact editorial placements, and uses real-time data to keep momentum building well beyond drop day.

La Reezy playlist cover
La Reezy playlist cover

LA REEZY

LA REEZY

Hip Hop: RISING · Tidal

Mary Ann Alexander playlist cover
Mary Ann Alexander playlist cover

MARY ANN ALEXANDER

MARY ANN ALEXANDER

Indie R&B · Pandora

BigXthaPlug playlist cover
BigXthaPlug playlist cover

BIGXTHAPLUG

BIGXTHAPLUG

RapCaviar · Spotify

Armanii playlist cover
Armanii playlist cover

ARMANII

ARMANII

BORDERLESS · SoundCloud

Brent Faiyaz playlist cover
Brent Faiyaz playlist cover

BRENT FAIYAZ

BRENT FAIYAZ

Superbloom · AppleMusic

DIGITAL MARKETING

CAMPAIGNS THAT MOVE CULTURE AND COMMERCE

Paid Social into Physical Product

Targeted ad campaigns for a flagship vinyl drop delivered millions of impressions and above-benchmark CTRs — converting paid engagement into tracked physical-product purchases at efficient cost.

Targeted ad campaigns for a flagship vinyl drop delivered millions of impressions and above-benchmark CTRs — converting paid engagement into tracked physical-product purchases at efficient cost.

Platforms Press Can’t Reach

We place artists inside the platforms where culture actually lives — short-form performance shows, creator streams, and social-native distribution. Single placements have driven seven-figure social views and live audiences in the six figures.

We place artists inside the platforms where culture actually lives — short-form performance shows, creator streams, and social-native distribution. Single placements have driven seven-figure social views and live audiences in the six figures.

Fan Data to Billboard Debut

Our pre-save infrastructure turns release moments into owned audiences. A recent campaign broke an industry pre-save record and helped drive a top-five Billboard Hot 100 debut — a direct line from data capture to chart position.

Our pre-save infrastructure turns release moments into owned audiences. A recent campaign broke an industry pre-save record and helped drive a top-five Billboard Hot 100 debut — a direct line from data capture to chart position.

SYNC

OUR MUSIC SCORES THE BRANDS YOU KNOW

From national TV spots to global brand campaigns, our sync team places artist music in the moments that define culture — building new revenue streams and massive exposure at the same time.

Chase Sapphire × Sarz poster
▶
Chase Sapphire × Sarz
Music sync · Taste of West Africa
Eli Lilly × Trevor Jackson poster
▶
Eli Lilly × Trevor Jackson
Music sync · Ebglyss campaign
Wingstop × BigXthaPlug poster
▶
Wingstop × BigXthaPlug
Music sync · 2025 Brand Film
PARTNERSHIPS

OUR PARTNER NETWORK UNLOCKS SPECIALIZED CAPABILITIES ACROSS THE MUSIC VALUE CHAIN

AI MASTERING

Studio-quality masters in minutes, AI-driven.

AI VOICE

Voice synthesis and audio AI at scale.

DIRECT-TO-FAN

Fan monetization beyond streaming.

INDIE RETAIL

Vinyl, cassette, and indie record-store reach.

ANALYTICS

INSIGHT, NOT JUST DASHBOARDS

Surface what’s working across streaming, royalties, and social — without digging through dashboards. Our platform highlights the opportunities that matter so your team can act on data, not just read it.

CREATIVE SOLUTIONS

BUILT WITH 16BARS

Built within UnitedMasters and Translation, 16Bars is a next-generation creative studio made up of makers who specialize in video/film production, photography, social-first content, animation, and experiential campaigns.

Mystic Marley Honda Stage poster
▶
MYSTIC MARLEY × HONDA STAGE
Production & Edit
Ray-Ban Meta Busta Rhymes poster
▶
RAY-BAN × META × BUSTA RHYMES
BTS Capture & Edit
BigXthaPlug Jelly Roll poster
▶
BIGXTHAPLUG × JELLY ROLL — BOX ME UP
BTS Capture & Edit

We consume and create culture day in and day out.

JOIN US